The Travel Team Joins Advantage

Advantage Travel Partnership is excited to welcome The Travel Team as one of its newest members.

The Brampton-based travel agency officially joined the consortia in July 2024, marking another milestone in its impressive 38-year journey of helping customers plan unforgettable holidays.

Founded as a family-run business in the heart of Cumbria, The Travel Team has long been known for its personalised approach and deep commitment to customer service. From luxurious tailor-made escapes and adventurous expeditions to cruises, ski holidays, and classic city breaks, their travel offerings are as diverse as their loyal clientele.

At the helm is Liz Beaty, who has been part of the business for over three decades. As Director, Liz manages the day-to-day operations and ensures each traveller gets a hands-on, personal booking experience. She’s supported by Helen Griffiths, the Branch Manager, whose 20+ years in the travel industry - including time spent working overseas in destinations like Turkey, Spain, and Cape Verde -brings global insight and expertise to the team.

The five-person team at The Travel Team is passionate, experienced, and well-travelled, which shows in their exceptional customer retention and growing client base. Their dedication to curating unique travel experiences continues to set them apart.

Speaking about the decision to join Advantage, Liz shared:

“We are thrilled to have joined Advantage earlier this year due to what the company has been able to offer The Travel Team in terms of commercial agreements with tour operators as well as what they are providing us with for our marketing needs - whether it’s promoting exclusive offers for customers, point of sale material or new initiatives. After Covid, we identified that we wanted to make some changes within the business and wanted to join a consortia that would offer us the support and development necessary so that we could strengthen and grow.”

Kelly Cookes, Chief Commercial Officer at Advantage Travel Partnership, echoed the excitement:

“We were delighted to have The Travel Team join Advantage earlier this year as we have seen the incredible experiences they have created for clients over the last 38 years. This year we’ve seen significant growth in our membership with over 50 new branches and more than £500 million in new member turnover. We have seen this growth come from across the travel agent sector—with established businesses joining us from other consortia, brand new start-ups, and previously unaffiliated agencies seeing the benefits of becoming part of the Advantage family.”

The addition of The Travel Team highlights the growing appeal of Advantage’s supportive and resource-rich network, and we look forward to seeing this long-established agency thrive in its next chapter.