Advantage Travel Centres Ltd Privacy Policy

1. Who we are

This Privacy Policy explains how Advantage Travel Centres Ltd (“Advantage”, “we”, “our”, “us”) collects, uses, and protects your personal information.

- advantagetravelpartnership.com

- advantageconference.co.uk

- advantagetravelcompetition.co.uk

- advantageglobalnetwork.com

Advantage is a membership organisation that works with travel agents, travel management companies, and tour operators. In the course of our work, we handle personal data to deliver services, manage memberships, organise events, and communicate with our members, partners, and website visitors.

2. How to contact us

If you have any questions about this Privacy Policy, or if you wish to exercise your rights under data protection law, you can contact us by email at:

dataprotection@advantagetravelpartnership.com

This address should also be used for any subject access requests or other rights requests.

3. The information we collect

The personal data we collect depends on how you interact with us. For example, if you attend one of our events, we may collect your contact details and preferences, while if you are a member we will collect information necessary to manage your membership and provide services to you.

Information we typically collect includes your name, email address, telephone number, job title, organisation details, and, where necessary, payment details. We may also record your marketing preferences, event registrations, or information you provide when you contact us. Our websites also collect limited technical information such as IP addresses and cookie data to help us improve functionality and performance.

We do not generally collect special category (sensitive) data, except in specific circumstances such as dietary or accessibility requirements for events, and only with your consent.

4. How we use your information

We use personal data to provide our services and to maintain our relationship with you. This includes administering membership services, processing enquiries, handling payments, organising conferences and events, and keeping you informed about news, products, and services where you have opted to receive such updates.

Your information may also be used to improve our websites, understand how our services are being used, and meet our legal and regulatory responsibilities.

From time to time, we also make use of secure artificial intelligence (AI) tools to help us work more efficiently. These tools may assist with tasks such as summarising information, generating draft content, or analysing trends. Any personal data processed in this way is handled securely and responsibly, and it is never used to train AI systems.

5. Our legal basis for processing

We only process personal information where we have a valid legal basis to do so. In most cases this will be because it is necessary for the performance of a contract with you, because we have obtained your consent, because we are under a legal obligation, or because we have a legitimate business interest which does not override your rights and freedoms.

6. Data storage and security

Your personal data is stored within the UK and the European Economic Area (EEA). We apply strong organisational and technical measures to keep your data safe from unauthorised access, alteration, or loss.

We do not sell your data to third parties. Where we share your data with trusted suppliers or partners who support our business, we require them to use it only for the purposes agreed and to protect it in accordance with the law.

7. Sharing your data

We sometimes share personal data with third parties where it is necessary to deliver our services. This may include IT and event service providers, professional advisers, or regulatory authorities where required by law. All such sharing is carried out under appropriate agreements to ensure your information remains protected.

8. How long we keep your information

We retain personal data only for as long as it is needed for the purposes described in this policy, or as required by law. When data is no longer required, it will be securely deleted or anonymised.

9. Your rights

You have a number of rights under UK data protection law. These include the right to request access to the information we hold about you, the right to correct inaccurate data, the right to request erasure of your information in certain circumstances, the right to restrict or object to processing, and the right to request a copy of your data in a portable format.

You also have rights in relation to automated decision-making, although Advantage does not make decisions about individuals based solely on automated processing.

To exercise any of these rights, please contact us at dataprotection@advantagetravelpartnership.com. If you are not satisfied with how we handle your request, you have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO).

10. Cookies and website use

Our websites may use cookies and analytics to make your experience more efficient and to help us understand how our sites are being used. You can control cookies through your browser settings. More details can be found in our Cookie Policy (where available).

11. Updates to this policy

We review our Privacy Policy regularly to ensure it remains accurate and compliant. Any updates will be posted on this page, with the date at the top showing when it was last revised.