Cookie Policy

Last updated: 01 October 2026

Advantage Travel Centres Ltd Cookie Policy


Our website uses cookies. By using our website and agreeing to this policy, you consent to our use of cookies in accordance with the terms of this policy.


This Cookie Policy explains how Advantage Travel Centres Ltd (" Company," " we," " us," and " our") uses cookies and similar technologies to recognise you when you visit this website (" Website"). It explains what these technologies are and why we use them, as well as your rights to control our use of them.


In some cases we may use cookies to collect personal information, or that becomes personal information if we combine it with other information.


What are cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Website owners widely use cookies to make their websites work or work more efficiently, provide reporting information (e.g., recognising your device, remembering your preferences the next time you visit the website, and counting the number of people looking at a website and its pages), and collect statistics.


Cookies set by the website owner (in this case, www.advantagetravelpartnership.com) are called "first-party cookies." Cookies set by parties other than the website owner are called "third-party cookies." Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g., advertising, interactive content, and analytics). The parties that set these third-party cookies can recognise your computer both when it visits the website in question and also when it visits certain other websites.


Certain cookies contain personal information – for example, if you click to “remember me” when logging in, a cookie will store your username. Most cookies won’t collect information that identifies you, and will instead collect more general information such as how users arrive at and use our websites, or a user’s general location.


The rules on cookies are covered by the Privacy and Electronic Communications Regulations. The Regulations also cover similar technologies for storing information, e.g. Flash cookies.


How do the regulations around cookies affect me?

When you visit our website you will be given choices about how cookies are used. We are responsible for providing clear information about the way we use cookies and ensuring that we give people using our website the right choices.


Why do we use cookies

We use first- and third- party cookies for several reasons. Some cookies are required for technical reasons in order for our Website to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Online Properties. Third parties serve cookies through our Website for advertising, analytics, and other purposes. This is described in more detail below


How can I control cookies

You have the right to decide whether to accept or reject cookies. You can exercise your cookie rights by setting your preferences in the Cookie Consent Manager. The Cookie Consent Manager allows you to select which categories of cookies you accept or reject. Essential cookies cannot be rejected as they are strictly necessary to provide you with services


The Cookie Consent Manager can be found in the notification banner and on our website. If you choose to reject cookies, you may still use our website though your access to some functionality and areas of our website may be restricted. You may also set or amend your web browser controls to accept or refuse cookies.


How can I control cookies on my browser

You can use your web browser to: delete all cookies; block all cookies; allow all cookies; block third-party cookies; clear all cookies when you close the browser; open a 'private browsing' / 'incognito' session, which allows you to browse the internet without storing local data; and install add-ons and plug-ins to extend browser functionality.


As the means by which you can refuse cookies through your web browser controls vary from browser to browser, you should visit your browser's help menu for more information.


The following is information about how to manage cookies on the most popular browsers:

  • Chrome
  • Internet Explorer
  • Firefox
  • Safari
  • Edge
  • Opera


In addition, most advertising networks offer you a way to opt out of targeted advertising. If you would like to find out more information, please visit:

  • AboutCookies.org
  • AllAboutCookies.org
  • Digital Advertising Alliance
  • Digital Advertising Alliance of Canada
  • European Interactive Digital Advertising Alliance


Cookies used on our website

The list below shows all of the cookies that are set by this website and the third-party services we use.

Cookie Domain Description Duration Type
elfsight_viewed_recently core.service.elfsight.com Less than a minute Other
_cfuvid .elfsight.com Cloudflare sets this cookie to track users across sessions to optimise user experience by maintaining session consistency and providing personalised services. Session Necessary
_ga .advantagetravelpartnership.com The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors. 1 year 1 month 4 days Analytics
_gid .advantagetravelpartnership.com Installed by Google Analytics, the _gid cookie stores information on how visitors use a website, while also creating an analytics report of the website's performance. Some of the data collected include the number of visitors, their source and the pages they visit anonymously. 1 day Analytics
_gat_UA-* .advantagetravelpartnership.com Google Analytics sets this cookie for user behaviour tracking. 1 minute Analytics
_gcl_au .advantagetravelpartnership.com Google Tag Manager sets this cookie to test the advertising efficiency of websites using their services. 3 months Advertisement
_ga_* .advantagetravelpartnership.com Google Analytics sets this cookie to store and count page views. 1 year 1 month 4 days Analytics
_sp_id.* www.advantagetravelpartnership.com Snowplow sets this cookie to store user information that is created when a user first visits a site and is updated on subsequent visits. 1 year 1 month 4 days Analytics
_sp_ses.* www.advantagetravelpartnership.com Snowplow sets this cookie to store user information that is created when a user first visits a site and is updated on subsequent visits. 1 hour Analytics
dm_timezone_offset www.advantagetravelpartnership.com This is an analytics cookie used to improve the site and service. This cookie is used to determine when the visitor last entered the different subpages. 15 days 5 hours Analytics
dm_last_page_view www.advantagetravelpartnership.com This is an analytics cookie used to improve the site and service. This cookie is used to identify the frequency of user visits and to determine how long a visitor stayed on the website. 1 year Analytics
dm_this_page_view www.advantagetravelpartnership.com This is an analytics cookie used to improve the site and service. This cookie is used to determine when the visitor last entered the different subpages. 1 year Analytics
dm_last_visit www.advantagetravelpartnership.com This is an analytics cookie used to improve the site and service. This cookie is used to identify the frequency of user visits and to determine how long a visitor stayed on the website. 1 year Analytics
dm_total_visits www.advantagetravelpartnership.com This is an analytics cookie used to improve the site and service. This cookie is used to determine the frequency and duration of visits. 1 year Analytics
__storejs_convertbox_last_log_visit_date advantagetravelpartnership.com Never Other
__storejs_convertbox_visits advantagetravelpartnership.com Never Other
__storejs_convertbox_session advantagetravelpartnership.com Never Other
snowplowOutQueue_snowplow_cf advantagetravelpartnership.com Never Other
cbox_last_user_check advantagetravelpartnership.com Never Other
__storejs_convertbox_viewed_pages advantagetravelpartnership.com Never Other
_gcl_ls advantagetravelpartnership.com Never Other
__storejs_convertbox_opt_in_emails advantagetravelpartnership.com Never Other
__storejs_convertbox_site_views advantagetravelpartnership.com Never Other
_cohortId advantagetravelpartnership.com Session Other

What about other tracking technologies, like web beacons

Cookies are not the only way  to recognise or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called "tracking pixels" or "clear gifs"). These are tiny graphics files that contain a unique identifier that enables us to recognise when someone has visited our Website or opened an email including them . This allows us, for example, to monitor  the traffic patterns of users from one page within a website to another, to deliver or communicate with cookies, to understand whether you have come to the website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of email marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning


Do you use Flash cookies or Local Shared Objects

Websites may also use so-called "Flash Cookies" (also known as Local Shared Objects or "LSOs") to, among other things, collect and store information about your use of our services, fraud prevention, and for other site operations


If you do not want Flash Cookies stored on your computer, you can adjust the settings of your Flash player to block Flash Cookies storage using the tools contained in the     Website Storage Settings Panel . You can also control Flash Cookies by going to the     Global Storage Settings Panel  and  following the instructions (which may include instructions that explain, for example, how to delete existing Flash Cookies (referred to "information" on the Macromedia site), how to prevent Flash LSOs from being placed on your computer without your being asked, and (for Flash Player 8 and later) how to block Flash Cookies that are not being delivered by the operator of the page you are on at the time)


Please note that setting the Flash Player to restrict or limit acceptance of Flash Cookies may reduce or impede the functionality of some Flash applications, including, potentially, Flash applications used in connection with our services or online content


Do you serve targeted advertising

Third parties may serve cookies on your computer or mobile device to serve advertising through our Website. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. They can accomplish this by using cookies or web beacons to collect information about your visits to this and other sites in order to provide relevant advertisements about goods and services of potential interest to you. The information collected through this process does not enable us or them to identify your name, contact details, or other details that directly identify you unless you choose to provide these.


How often will you update this Cookie Policy

We may update this Cookie Policy from time to time to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please, therefore revisit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.


The date at the top of this Cookie Policy indicates when it was last updated.