An EPIC Holiday at Universal Orlando Resort

Following a recent visit, Advantage Senior Marketing Executive Lyndsay, explores Universal Orlando Resort and the all-new EPIC Universe, highlighting key experiences, hotels, and selling points agents can use to build standout itineraries for their clients.

Recently, I returned from an unforgettable trip to Universal Orlando Resort, including a preview of the brand-new EPIC Universe. The experience offered invaluable insight into why Universal remains one of Orlando’s most exciting and versatile destinations, and sharing this product knowledge can help our members build standout itineraries with confidence.

Why Universal Orlando Works for So Many Customers?  Universal makes theme park holidays feel effortless. From transport to hotels and entertainment, everything is designed to flow seamlessly, allowing guests to focus on enjoying the experience rather than worrying about logistics. 

Sleep, Eat, Retreat. More Than Just the Rides.

Staying onsite at Universal is a game changer. Each hotel isn’t just comfort and quality but has its own personality. And perks such as Early Park Admission and Express Passes, really sweeten the deal.

Our stay at Aventura Hotel perfectly showcased value done right. With its sleek, modern feel, excellent transport links, walking routes, shuttles and water taxis, it’s a strong option for customers looking for convenience without a premium price.

When the sun goes down, CityWalk comes alive. Live band karaoke, escape rooms, and iconic venues like Hard Rock Cafe and Margaritaville ensure entertainment continues long after the parks close. Dining across Universal is equally impressive, with everything from Sushi to Steakhouses and Mexican to Milkshakes (even Green Eggs and Ham in Whoville!).

The Main Event – EPIC Universe

Universal already delivers with some amazing attractions from loved classics like Jurassic Park, The Simpsons, Marvel, Dreamworks and Despicable Me. But 2025 brought the opening of EPIC Universe, the fourth park to their repertoire. My highlights and must sees include:

The Wizarding World of Harry Potter – Ministry of Magic, where stunning detail makes guests feel ready to cast a spell or jump through the Metro-Floo

SUPER NINTENDO WORLD™, with life-size Mario Karts, adventures with Donkey Kong, interactive coin collecting, and beloved characters like Princess Peach.

Dark Universe, where storytelling comes to life and classic monsters like Frankenstein and werewolves are reimagined in a spooky but family-friendly way.

Stardust Racers, a dual-track coaster offering completely different day and night experiences, where high-speed launches, and glowing track effects make every ride feel unique.

Isle of Berk, where ‘How to Train Your Dragon’ brings a spectacular new land including the live show, The Untrainable Dragon, where you can experience dragons onstage and overhead.

Along with a new park, comes new hotels, all within easy reach of EPIC. Terra Luna and Stella Nova add a futuristic edge to Universal’s value range, while The Helios Grand Hotel offers a touch of luxury, complete with sweeping park views from the rooftop restaurant (exceptional for the nightly light show) and its own dedicated entrance directly into EPIC Universe.

Top Treats for Agents to Offer

Seasonal events are where Universal really shines. From Mardi Gras and Grinchmas to the headline Halloween Horror Nights, Universal goes all out with movie-quality makeup, immersive scare zones, and major franchises like Fallout, Stranger Things, and Ghostbusters. Plus, late-night shows, DJs, pop-up bars, and street entertainment complete the experience. For something extra special, VIP (RIP) Tours offer priority ride access, tailored itineraries, exclusive experiences, and expert guides, a brilliant upsell for customers wanting to beat the crowds and learn a fun fact or two.

Agent tip:  These events and packages drive high demand and parks get busy fast. Encourage customers to book event/tour tickets before they depart to avoid disappointment and add value to the booking.

Flying with Norse Atlantic Airways

Flying with Norse Atlantic Airways rounded off the experience perfectly. Friendly service, a modern in-flight entertainment system, and a smart digital ordering platform made the journey smooth and enjoyable. With regular direct flights to Orlando from London Gatwick and strong value fares, Norse is an excellent option for customers looking for comfort without stretching the budget.

Universal Orlando is a destination that truly offers something for everyone, making it an incredibly rewarding product for agents to sell. By sharing these insights with customers, agents can add real value, build trust, and create memorable holidays that stand out.

At Advantage, our members benefit from a supportive community of experts, trusted partners, and dedicated teams who share knowledge and experience; giving agents the tools, confidence, and support they need to grow sales and succeed together.