Welcoming There.Travel to Advantage

Advantage Travel Partnership is delighted to announce that There.Travel has officially joined its growing network of agencies, signing on under the Advantage Managed Services (AMS) model.

Freshly founded in 2024 by travel entrepreneurs Col Ord and Jake Todhunter, There.Travel began trading this month and is already setting the stage for a bold, customer-focused approach to modern travel.

With a mission to create unforgettable, bespoke travel experiences - from luxury escapes and cruises to authentic, off-the-beaten-track adventures - There.Travel is about more than booking holidays. It’s about being there for their clients every step of the way.

What makes There.Travel stand out?

• A paperless, environmentally conscious model to help protect the planet as their customers explore it.
  
• A proud LGBTQ+ identity and inclusive ethos woven into the heart of the brand.
• A team that offers personalised, well-researched travel planning, backed by first-hand destination knowledge.

Col and Jake are no strangers to excellence. With backgrounds in customer experience and social media from their time in the railway industry, they’ve transitioned into travel with an award-winning start. Col recently won the award for Top Cruise Sales across 15,000 agents in a previous consortium and has been nominated for a Cruise Stars Award. Their combined strengths are already paving the way for success.

Based in Leeds, the duo is passionate about curating journeys that take their clients here, everywhere, and There…

They’ve already secured partnerships with top-tier cruise lines like Virgin Voyages, Celebrity Cruises, and Royal Caribbean, as well as established tour operators such as Kuoni, TUI, and Jet2holidays.

In their own words:

“We want to fulfil our mission of being here for you, so we can get you there, how you want to go, where you want to stay, and experiencing anything you want,” said Col and Jake. “From the moment we spoke to the Advantage team, we knew it was the best fit for us. Their member-first approach and the simplicity of getting started with AMS meant we could focus on what matters - our customers and running our business - while Advantage takes care of the less glamorous work.”

Kelly Cookes, Chief Commercial Officer at The Advantage Travel Partnership, added:

“We’re thrilled to see two friends come together to form There.Travel and to choose Advantage as their consortia of choice. With the growth and success of our AMS model, we look forward to supporting Col and Jake in offering a wide range of holidays with a personal touch from the first stages of enquiry, right through to the customer's departure and beyond. We’re excited to see how they will take their customers ‘here, there, and everywhere’.”

As There.Travel embarks on its exciting journey, we’re proud to be alongside them - supporting their ambition, values, and commitment to exceptional travel experiences.